Artisan partners
Ikat
Ikat is a labour intensive resist dyeing technique where bundles of warp and weft yarns are tied and dyed to create patterns on the fabric during the weaving process.
We work with a highly skilled team of independent master weavers and co-operative societies who produce our ikats in serene villages across Telangana State.
Handloom Cotton
Block Printing
Hand block printing is a centuries old surface embellishment technique where patterns are created on cloth using wood blocks. This technique is practiced in many regions in India and each region has their own motifs that are inspired by their heritage. Block printing involves several labour-intensive processes some of which are listed below
- Extracting dyes from leaves, barks, roots and flowers. Some of them contain medicinal properties such as neem and turmeric
- Washing the cloth in natural waterways to get rid of starch
- Carving the blocks
- Block printing – more the number of colours in the pattern more the effort and precision required
Our skilled printers and wood block carvers are spread across Andhra Pradesh and Rajasthan
Upcycling
As a responsible brand with a commitment to reduce our carbon footprint, we ensure our production waste does not reach landfill. All our scraps are sorted colour and size wise and upcycled into packaging bags and jewellery. Our capacity building initiative also empowers women from marginalized communities in Mumbai.
Product design and production
All our products are thoughtfully designed and produced in small workshops in Mumbai.